The highest expenses in a florist shop are flowers & sundries, rent & outgoings and couriers & staff.
Financially, it makes sense to charge for these as if you want to make a living you need to do more than just cover your costs.
So, when you are looking for a florist who delivers flowers, the first thing you want to know is "How much is delivery"?
Am I right?
Some florists or flower delivery services include it in the overall flower arrangement price. However during my 25+ years in the floristry industry I've come to notice customers want to know exactly what they are paying for. They like things broken down and itemised.
This is why at Flowers for Jane, it is quoted separately to your flowers.
Every suburb we deliver to has a different fee and we want to be transparent with our pricing.
We don't think it's fare to charge you a flat flower delivery fee across Melbourne when your delivery may only be going 1km away.
We also don't think its fare to include the delivery fee in the overall price and mislead the the customer by advertising it as FREE delivery.
We know you have a budget in mind, and with our transparent pricing we believer you can make an informed decision on your purchase.
Thinking of sending flowers to someone you love?
Check our delivery suburbs and fees here